Alright, folks, it looks like Ludwig’s at it again — and this time, he’s diving headfirst into the world of anime horse girls. Yup, you read that right.
The YouTube star and streaming powerhouse is reportedly organizing a tournament for Umamusume: Pretty Derby, the recently launched gacha game that’s been making waves across the internet.
And he’s not doing it alone — Northernlion is tagging in, too.
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Wait, What’s Umamusume Again?
If you somehow missed the hype, Umamusume: Pretty Derby is that game where famous Japanese racehorses are reimagined as cute, anime-style girls with horse ears and tails. Sounds wild, right? It totally is — but it works.
After a long wait, the global version finally dropped in late June, and it’s been climbing the charts like crazy ever since.
We’re talking top 10 on Google Play, and even cracking into Steam’s top 40 most-played games. Not bad for a game that’s basically horse racing meets idol training with gacha mechanics thrown in for good measure.

Ludwig’s All-In
Ludwig’s no stranger to putting together massive events. From chessboxing to mogul money, he’s always looking for the next big content play.
And now, his latest obsession is apparently Umamusume. According to a recent Twitter post, Ludwig’s been in the DMs with Northernlion, hammering out the details for an Umamusume tournament set for Tuesday, July 8, from 10 AM to 2 PM PST.
While exact rules and format are still under wraps, it sounds like a fun, likely invite-only stream event featuring other creators who’ve caught the Umamusume bug. Ludwig even joked about calling dibs on Gold Ship, one of the fan-favorite characters who’s basically chaos incarnate in horse girl form.
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No Format Yet, But Hype is Real
There’s still no official word on how the tournament will be structured, which has left fans speculating.
Will it be purely for fun? Will competitive grinders dominate? Is it gonna be team-based? One-on-one horse-offs? Who knows — but if Ludwig’s past events are anything to go by, it’s probably going to be chaotic, hilarious, and absolutely worth watching.
Umamusume’s Big Global Moment
This tournament just adds more fuel to Umamusume’s growing global popularity. While the game’s been a juggernaut in Japan since its original release in 2021 (seriously, it prints money over there), the Western scene is just getting started.
And with creators like Ludwig and Northernlion throwing their weight behind it, the game’s profile is rising fast.
So, whether you’re deep into training your favorite horse girl or just here for the content creator chaos, mark your calendar for July 8. Ludwig’s Umamusume tournament is shaping up to be a must-watch moment for fans of the game — and anyone who enjoys seeing internet personalities go all-in on absurdly niche passions.
All aboard the Pretty Derby train — it’s about to leave the station.
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